Media Advisory

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Monday, April 28, 2014

WHAT

Customers at FoodMaxx in Concord will enjoy food demonstrations, activities for children and free cookbooks at Fruit and Veggie Fest 2014, an event to help everyone fill their shopping carts with fruits and vegetables for their families.

Nutrition experts from Contra Costa Health Services (CCHS) will answer nutrition questions, talk with shoppers about the healthy choices in every aisle, and there will be a raffle with prizes including FoodMaxx gift cards.

WHO:

Everyone is invited to this free event.

WHEN:

3 p.m. to 6 p.m. on Friday, May 2, 2014

WHERE:

FoodMaxx, 1751 Monument Boulevard, Concord, CA 94520

WHY:

From corner stores to supermarket chains, California's grocers are joining the fight against obesity in our communities. Fruit and Veggie Fest is a campaign this May to help the shoppers take charge of their shopping carts and the food they buy for their families.

FoodMaxx in Concord is one of many grocery stores participating in the annual campaign, organized by the Nutrition and Physical Activity Promotion Project of CCHS Public Health Division's Community Wellness & Prevention Program, and the Nutrition Education and Obesity Prevention Branch of the California Department of Public Health. Other participating partners include the Monument Crisis Center, the Michael Chavez Center, First 5 Contra Costa and the Food Bank of Contra Costa and Solano Counties.

For more information about healthy eating, visit cchealth.org/nutrition.

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